Portareto Porsche 992.2 Carrera 4 GTS Motorsport Livery for SpeedSector

Motorsport livery design, art direction and sponsorship for Portareto’s Porsche 992.2 Carrera 4 GTS, created for its participation in the SpeedSector Racetrack Experience at Serres Racing Circuit.

Some collaborations develop over time into relationships built on mutual trust.

Antonis Pantelakis has been a Plus Gravity client since the beginning of our journey, as one of the studio’s very first clients. Through a long-standing collaboration with Portareto, we’ve had the opportunity to work together across different branding and communication projects, always with the same clarity, respect and commitment to the result.

When Antonis decided to take his passion for driving to the racetrack and asked Plus Gravity to support the initiative as a sponsor, our answer came naturally.

We value people who pursue what excites them with integrity, commitment and genuine enthusiasm. Supporting that journey was a privilege, especially when we could contribute through the work we know best: design.

From Portareto to the racetrack

The project began with the transformation of a black Porsche 911 into a distinctive Portareto motorsport presence.

The livery needed to feel unmistakably connected to the Portareto brand while working on an object defined by movement, complex surfaces and one of the most recognizable automotive silhouettes in the world.

Red and white graphic forms were developed around the existing black bodywork, following the architecture of the Porsche rather than obscuring it. Their direction changes across the front, doors, wheel arches and rear bodywork, creating a visual flow that remains recognizable from different angles and at speed.

The Portareto identity occupies the central communication area, supported by SpeedSector and the project partners within a controlled sponsor hierarchy.

The result turns the car into a moving expression of the brand while allowing the character of the Porsche 911 to remain central.

Designing in three dimensions

Vehicle branding introduces a different set of design decisions from a conventional flat communication surface.

Every graphic element has to respond to curvature, panel gaps, doors, wheel arches, aerodynamic components and the transition between surfaces. It also has to work from very different distances: from a close photograph in the paddock to a car moving rapidly across the circuit.

For that reason, the livery was developed across multiple views before being translated into production-ready artwork.

The visual system was designed to connect across the vehicle while allowing each individual section to remain practical to produce and apply.

This balance between visual impact and physical execution became one of the defining aspects of the project.

SpeedSector Racetrack Experience

The Porsche will take part in the SpeedSector Racetrack Experience at Serres Racing Circuit, 15 to 18 October 2026, an event built around several days of driving, hospitality and shared automotive culture.

The programme begins with arrival and briefing on Thursday, followed by a dedicated SpeedSector Members Trackday on Friday 16 October, giving members additional time on track in a focused driving environment.

On Saturday 17 October, SpeedSector joins Premium Rally for a full-day track programme at Serres Racing Circuit, with organised sessions, controlled track flow, individual timing and professional support throughout the day.

The wider Racetrack Experience has been designed around exclusive circuit access, personal timing, approved marshals, medical and technical support and optional driver coaching. The intention is to give participants meaningful track time within an organised and controlled environment.

Hospitality forms an equally considered part of the experience, with accommodation at Elpida Resort & Spa, trackside catering and selected evening dinners extending the event beyond the driving sessions themselves.

For the Portareto Porsche, this provides exactly the environment the identity was created for: movement, performance, photography, interaction and a community built around a shared enthusiasm for exceptional cars.

Plus Gravity on the car

Plus Gravity also participates in the project as a sponsor.

Our identity appears on the rear of the Porsche, alongside a design system created by the studio itself.

There is something particularly meaningful about that relationship.

We designed the visual language that carries Portareto onto the racetrack, prepared the graphics for their physical application and now place the Plus Gravity name within the finished object as a supporter of Antonis and the experience he has chosen to pursue.

For us, sponsorship makes most sense when there is a genuine relationship behind it.

This one has exactly that.

From brand identity to physical experience

A brand identity becomes especially interesting when it leaves the controlled environment of a screen or printed page and begins interacting with the physical world.

Here, the brand moves.

It changes according to viewpoint, light and speed. It is photographed, filmed and experienced at full scale. It shares the surface with partners and sponsors. Its effectiveness depends equally on visual design and production accuracy.

The Portareto Porsche 992.2 Carrera 4 GTS project gave us the opportunity to bring branding, automotive design, production thinking and sponsorship together within one highly visible application.

And soon, it will do what it was designed to do.

Race.

 

Project scope

Motorsport Livery Design · Vehicle Branding · Automotive Graphics · Sponsor Integration · Art Direction · Multi-view Visualization · Production Artwork · Plus Gravity Sponsorship